Tuesday, August 17, 2010

The Top Ten Most Dangerous Things You Can Do Online

Ok, not so much a blog post as a re-post to another blog, but this one is certainly worthwhile.  No matter how "computer smart" you are, you should read this article.  It's quick, but could save you hours of your life down the road.  The full story here:  http://gizmodo.com/5614047/the-top-ten-most-dangerous-things-you-can-do-online

Skip Kelly
www.skipk.com

Monday, June 7, 2010

iPhone 4

So they finally announced the details for the new iPhone 4 today.  I must admit to a bit of giddiness on my part.  I've been reading all the early speculation, the juicy leaked details and "inside source" manufacturing quantifications flitting through the blogosphere (mainly Gizmodo) for months.  Finally, some solid facts and glossy high resolution 360-degree images to point my browser to!  I'm pretty excited about the FaceTime video calling feature and the new high resolution display obviously, but being a 3G owner who prefers to upgrade when a full digit is released rather than a slapped on consonant; I'm especially looking forward to the faster processor, the 5 megapixel camera with flash and 720p video!  June 24th will not get here quick enough.

Skip
SkipK.com

Tuesday, April 13, 2010

Apple Announces 3D "iSpecs"

File this one under the "holy crap" heading!  From the New York Post:

"Apple Inc. submitted a patent application that confirmed the computing giant is venturing into three dimensions on the small screen, it was revealed Monday.
The innovative technology company from Cupertino, Calif., plans to launch a pair of glasses that will provide high-definition 3D video to users on the go.
The gadget, nicknamed "iSpecs" by technology fans, will allow users to slot their Apple iPod or iPhone into it. The headset then uses special lens technology to split the picture between the eyes, allowing 3D viewing.
The device is also mounted with an external camera and infrared sensor, the patent said, meaning that a live video stream of the view in front of the glasses could be automatically displayed if someone approached the wearer.
The patent was filed by Apple in August 2008, but plans were so outlandish they were dismissed as an April Fools' joke when they were published by the company April 1.
Apple refused to comment, in line with its policy on patents."
Read more


I can't wait for THAT!


Skip Kelly
SkipK.com

Google is now ranking site speed


I'm constantly surprised at how some of the things I take for granted as a web designer aren't necessarily common knowledge.  If you work with something regularly it becomes routine to you, but still a mystery to others.  That always happens to me with "SEO," or search engine optimization.


When I first learned about SEO I was blown away at how much is going on behind the scenes of a website!  I always thought that Google and other search engines just constantly monitored the internet and once I was online, millions of people would be knocking on my door.  That couldn't be further from the truth.  If you have a business website and you DON'T optimize the site or properly market it, you are losing money, plain and simple.


Now, with this new announcement from Google, it's going to get even more difficult.  A whole new layer of competition is being added!  Let me throw some technical jargon at you:

  • Keyword density
  • Meta tag descriptions
  • W3C HTML conformity
  • Code weight
  • XML sitemap submission
and now...
  • Page load performance
If you don't know what those terms mean, your business website is absolutely not performing as well as it should.

The reason I'm ranting a little bit here is that I know someone who recently built their own website using an online "site builder" utility.  Sure, that's fine for a family site, or an informational site, but horrible if you're trying to make money.  Utilities like that are designed to bring THEM more business, not you.  Not only do they lack polish, but unless someone is searching directly for your website's name, they aren't going to find you.

Now Google has announced they are going to factor page load times into their search results.  For example, if you are currently the #1 ranked site with Google but your page isn't very quick to load, it will hurt your standings!  I started benchmarking all my client sites today to make sure they aren't going to suffer.

If you have a business website or are getting ready to build one, take the time to learn about SEO!  It really will make a world of difference.  Unless of course you don't like making money...

Skip Kelly